We (product-builders) pretend that our development pipeline loosely goes like this: Research 💬 Designing the dream ✌️ Developing 👩‍💻 Testing 🤯 Deployment 🚢 And then, the product exists, people love it and it only ever changes when we decide to improve it—is the lie we tell ourselves. But life gets…

TL:DR: Google Trends data shows how consistently UX has grown over the last decade, surpassing the growth of “UI” and more traditional business metrics like “conversion rates”. Firstly, let’s define UX (user experience). It’s not ‘pixels on a screen’, but rather ‘making stuff work beautifully’. UI = how stuff looks. UX…

When the Playstation 5 was review at launch, just over a year ago, TechCrunch acutely summarised the new console interface with this statement: “It’s hard to call the new UI an improvement over the old one — it’s different, in some ways more busy and in some ways streamlined.” But…

Summary: a deep-dive into the ‘jump right in’ fallacy — demonstrating when you should, and shouldn’t, show users results. To demonstrate this UX bias, we’ll look at real examples from Apple, YouTube and Zillow. What is the ‘jump right in’ fallacy? It’s wrong to assume that showing ‘options’ (or, results) quickly is always good UX — this…

NFTs (non-fungible tokens) are unique digital assets — like an image, or a song — that are stored on a blockchain. And like traditional art, some NFTs are worthless, while others are hyper-valuable. In February 2021, an NFT from the artist Beeple sold for more than $69 million. Every day…

AirTags — Apple’s location-tracking devices — have been out for a few months now, and the consensus were generally positive. But I started to notice something: many of the reviews used stock imagery of the features…

I spent ~40 hours using, analysing and reviewing Spotify’s Group Sessions. Here are the biggest issues with their user experience. “There’s nothing like enjoying your favorite playlist or podcast with friends and loved ones. That’s why Spotify launched the first beta version of Group Session back in May.” That’s what…

And how you could, too — Klarna is one of the biggest “buy now, pay later” services in the world, and you’ll probably have seen their logo in a few familiar places, like ASOS, Topshop, and Wayfair. The idea is that you can buy something from one of their participating retailers, receive the item, and pay…

What worked, what didn’t, and what went viral — In April, Built for Mars had about 1,000 visitors, then it exploded and received 100,000 visitors in six weeks. And it’s still growing. At one point it hit about 230 concurrent readers. I was so excited I almost forgot to screenshot it.